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Search Meets Pinterest: The Next Generation of Visual Discovery

Pinterest has announced a groundbreaking evolution to its platform called Guided Search. The new feature is built around two main functionalities: (1) predicting what users may be interested in based...

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Pinterest’s Promoted Pins Update Preps the Platform for Monetization

Over the past few years, we’ve seen Facebook and Twitter evolve their product offerings to help brands drive users through to a sale. Yesterday, Pinterest announced  that it would be taking similar...

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How Pinterest’s ‘Visual Search’ Makes Brand Content More Discoverable

Words don’t always cut it for those 17% of daily Pinterest users who are trying to find that perfect something. Sometimes, users just need to see it, to know it’s what they are looking for. Recognizing...

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